Are you looking to enter the Chinese market? Xiaohongshu (Little Red Book) is a powerful platform to reach millions. With over 200 million active users and 140,000 brands already on board, it’s a strategic move for global brands like yours.
Read MoreKnown as China’s Twitter, Weibo boasts over 500 million active monthly users and is one of the top microblogging platforms where brands can share bite-sized content, short videos or social ads. Here are some tips to master the platform.
Read MoreAs China’s youth unemployment rate reaches record highs, youngsters are turning to digital prayers and lucky charms for hope and guidance. This trend reflects the deep-seated cultural belief in the power of “fu” (福), or fortune.
Read MoreNon-fungible tokens (NFT) started to be popular in the world in 2021., and untill now, it still is the talk of the town. Some investors have questioned whether NFT has already reached its peak in the digital market. From different NFT projects launched in Asia, we can foresee the NFTs in Asia are going to be the next big market. In this article, we are going to discuss the coming NFT trend in Asia and the reason giving rise to their success.
Read More