Naevis Debuts as SM’s First Virtual Artist: The Next Big Trend in Marketing

Naevis debuts as SM’s first virtual artist, redefining social media marketing. With over 5.04 billion global users, social platforms offer brands endless opportunities. Discover how virtual artists are shaping the future of digital engagement.

BlogGuest User18 September 2024SMentertainment, sm, aespa, exo, redvelvet, naevis, virtual, virtualartist, smnaevis, AI, socialmedia, socialmediamarketing, southkorea, seoul, naevisdebutComment

China’s E-Commerce and Social Media are Merging in 2024

China’s social commerce is evolving rapidly, blending e-commerce and social media. With live streaming driving a market valued at nearly 5 trillion yuan in 2023, platforms like Taobao and JD.com offer unprecedented opportunities for brands to engage consumers.

How Social Commerce is Driving Business Growth in Southeast Asia

Southeast Asia’s social commerce is booming, driven by mobile-first consumers and influencers. With $42 billion in potential by 2025, the region offers massive opportunities for brands. It’s your turn to tap into Southeast Asia's dynamic digital market.

KakaoTalk Beyond Messaging: Why Is South Korea’s Super App So Popular?

Boasting a market share of nearly 97%, KakaoTalk is not just the most popular messaging app in South Korea—it’s a ubiquitous platform woven into the fabric of daily life. Here’s a deeper dive into what makes KakaoTalk so dominant in Korea.

BlogGuest User1 August 2024KakaoTalk, Korea Apps, South Korea, KakaoTalk AppComment

The Rise of China’s $133 Billion EdTech Market: A Learning Powerhouse in the Making

China’s EdTech market hit a staggering $133.9 billion in 2023, fueled by a tech-savvy population and booming internet access. This presents a golden opportunity for brands to crack down on this lucrative market.

BlogGuest User3 July 2024EdTech, EdTech Marketing, ChinaComment