Check out the second instalment of Tourism Campaign of the Week- this ones a cracker!

Advertising, Brand, Marketing, Inspirations, PRCarol Chan30 January 2018peru, suitcase, travel, travel marketing, PR, Tourism, tourist boardComment

What’s the biggest fear for a brand owner?

What’s the biggest fear for a brand owner? Investing in a marketing campaign that fails to see the growth in sales? Comms8 explains how to take advantage of a fully integrated marketing campaign!

Advertising, Media, Marketing, PR, BrandCarol Chan30 January 2018Comms8, marketing, PR, mobile payment, advertising, brandComment

Tourism Campaign of the Week: South Africa

Comm8 presents its new weekly blog series- Tourism Campaign of the Week. This week we kick off in South Africa!

PR, Advertising, Inspirations, MediaCarol Chan19 January 2018Bakkie stories, South Africa, Tourism, PR, marketing, Travel, tourist board, influencer, influencer marketingComment

4 Top Tips for Using Data Meaningfully

Big data is the buzzword in the comms industry these days. But how do comms professional use data in a campaign? What are some of the best ways to use data meaningfully?

Brand, Inspirations, PR, Statistics, Trend, MarketingCarol Chan30 September 2014PR, marketing, Comms8, statistics, dataComment

The New 5Ps of PR

The new 5Ps of PR: Protection, Promotion, Performance, Proof ... and Personality.

Brand, Creativity, Inspirations, Leadership, PR, TrendCarol Chan19 September 2014Comms8, PR, Leadership, brand, Chinese PRComment